WITH a bold mandate to achieve 20 per cent year-on-year growth in exports and investment, Global Trinidad and Tobago is poised to set a new standard for national economic ambition.
The newly rebranded agency, formerly the TT Trade and Investment Promotion Agency launched last November, was unveiled on April 15, at Hyatt Regency Trinidad, Port of Spain.
It is designed to unify the country’s trade and investment promotion efforts and aims to position TT among the world’s top ten trade and investment promotion agencies within five years.
However, chair Franka Costelloe says it is more than just a rebranding – it's a strategic transformation aimed at empowering businesses, attracting high-value investment, and driving sustainable economic growth.
Global Trinidad and Tobago’s stated mission is to empower local businesses to compete globally, diversify the economy, and create a resilient, innovation-driven business environment.
The agency’s vision as outlined in its strategic plan is "To be one of the top 10 trade and investment promotion agencies globally."
This vision is underpinned by measurable objectives, including: Achieving 20 per cent annual growth in exports and investment over the next four years; raising international awareness of TT as a prime business destination in key sectors; building the export capacity of local businesses, especially in manufacturing, creative industries, agribusiness, renewable energy, and business process outsourcing; and attracting and facilitating both local and foreign direct investment through targeted outreach, policy incentives, and streamlined services.
[caption id="attachment_1150057" align="alignnone" width="1002"] Global Trinidad and Tobago's logo – a stylised globe, a crescent of red, the twin islands and a dynamic runway – intentionally reflect the agency’s strategic aims: "Export. Invest. Prosper." -[/caption]
Sekou Alleyne, Global Trinidad and Tobago CEO, said the agency "marks a pivotal shift in how we attract investment and empower our businesses to compete globally in the export market.
"We are here to drive meaningful economic outcomes – more jobs, more innovation and more opportunities for businesses across the country."
The agency’s strategy is built on four pillars: facilitating investment, developing and promoting exports, strengthening global relationships and driving performance through data and innovation.
By merging the expertise of exporTT, InvesTT and CreativeTT, Global Trinidad and Tobago now offers a more efficient integrated service platform for exporters and investors.
There are seven specialised divisions to deliver a full suite of support, including export development, investment promotion, strategy and research, marketing, digital innovation, talent management and finance.
This structure is designed to ensure businesses – especially small and medium-sized enterprises (SMEs) – have access to market intelligence, trade facilitation, financial and advisory support and connections to global networks.
Alleyne said support for
