The COVID-19 pandemic took many things away from us such as loved ones, job opportunities, graduations, and entertainment. However, at North Carolina A&T, alumnus Denzel Fleming used the COVID lockdown to birth a unique business. Due to Fleming losing his job during the peak of COVID in 2020, he looked for a new way to succeed during that troubling time. Fleming noticed wine sales were spiking and decided to create his own line of wines. However, although the alcohol business is booming, it can be tricky. Fleming’s business venture took around 9 months to complete.    Through this lengthy process, he finally launched his debut wine collection in September of 2021 called Something to Hold You , a Muscadine table wine. Fleming stated he chose this type of wine because “it’s flavorful, bold, smooth, crisp, strong like myself."    Fleming had to make many important decisions during production such as conducting wine tastings, choosing the right price points, deciding bottle design...